Free Checklist

Mobile Website Design Checklist for Gold Coast Businesses

Over 60% of your visitors are on mobile. If your site is not optimised for them, you are losing leads every single day. Use this 25-point checklist to find and fix the issues.

Why Mobile Performance is Non-Negotiable

Google now uses mobile-first indexing, meaning they rank your site based on its mobile version, not desktop. A poor mobile experience does not just frustrate users. It actively hurts your search rankings and costs you customers.

61%

of users won't return to a site that's hard to use on mobile

53%

of mobile visitors leave if a page takes over 3 seconds to load

70%

of mobile searches lead to action within an hour

The 25-Point Mobile Checklist

Items marked with a red flag are critical. Failing these will significantly hurt your conversions and rankings.

Speed and Performance

Page loads in under 3 seconds on 4GCritical

Images are compressed and optimised for mobileCritical

No render-blocking JavaScript or CSS

Browser caching is enabled

Lazy loading enabled for images below the fold

Touch and Navigation

Tap targets are at least 48x48 pixelsCritical

Buttons and links have adequate spacingCritical

Navigation menu works smoothly on mobileCritical

No horizontal scrolling requiredCritical

Phone numbers are click-to-call enabledCritical

Readability

Text is at least 16px (no pinch-to-zoom needed)Critical

Sufficient contrast between text and backgroundCritical

Line height is at least 1.5 for body text

Paragraphs are short (3-4 lines max on mobile)

Important content is visible without scrolling

Forms and Conversion

Forms are simple with minimal required fieldsCritical

Input fields are large enough for fat fingersCritical

Correct keyboard types for each field (email, phone, etc.)

Form validation messages are clear and visible

Submit buttons are prominent and easy to tapCritical

Technical Essentials

Viewport meta tag is properly configuredCritical

No Flash or other unsupported technologiesCritical

Pop-ups do not cover entire screenCritical

Google Mobile-Friendly Test passesCritical

Core Web Vitals are in green zone

How to Test Your Mobile Experience

Do not just resize your browser window. Here are the tools the professionals use.

Google Mobile-Friendly Test

search.google.com/test/mobile-friendly

Quick pass/fail test that shows exactly what Google sees

PageSpeed Insights

pagespeed.web.dev

Detailed performance analysis with specific recommendations

BrowserStack

browserstack.com

Test on real devices across hundreds of phone models

Chrome DevTools

Built into Chrome browser

Free device emulation and performance profiling

Common Mobile Mistakes We See on Gold Coast Sites

Huge hero images that take 5+ seconds to load

Compress images and use WebP format. Aim for under 200KB per image.

Tiny buttons that are impossible to tap accurately

Make all clickable elements at least 48x48 pixels with 8px spacing between them.

Contact forms with 10+ fields

On mobile, ask for name, email, and message only. Get additional details later.

Pop-ups that cover the entire screen

Google penalises intrusive interstitials. Use slide-ins or banners instead.

Desktop navigation that does not collapse properly

Use a hamburger menu that opens full-screen for easy navigation on mobile.

Not Sure if Your Site Passes?

We will run your Gold Coast business website through our full mobile audit and show you exactly what needs fixing. No charge, no obligation.

Get Started Today

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